Simply BMW

Bring your BMW to Beaulieu
Catch up with fellow enthusiasts
Admire some stunning cars
Park up with friends
Enjoy the whole of the Beaulieu attraction with your ticket

We are delighted to host another fantastic Simply BMW on Sunday 21st September 2025. BMW owners are invited to drive into Beaulieu and park up within the museum parkland for a superb day out for enthusiasts.

All ages and models of BMW are welcome, which provides a great opportunity to admire some stunning vehicles on display.

All participants have the opportunity to be chosen as the winner of the People’s Choice Award, selected by public vote. Prizes will be awarded to the winner and runners-up.

BUY PARTICIPANT TICKETS


TICKETS & PRICES

Participants: Participant prices are only valid if arriving in a BMW and displaying a vehicle within the event. They are not valid for those arriving on foot and must be for persons arriving in the display vehicle. Entry in your vehicle is from 9am via the main Beaulieu entrance.

Please note, participant tickets are per person and enough tickets must be purchased to cover all the occupants of a vehicle. Participant tickets are not valid for additional persons not arriving in a relevant vehicle. Tickets cannot be used across multiple vehicles so if you’re coming with friends please ensure you make separate orders.

Visitors: Don’t own a BMW? You can still come and enjoy this event as a visitor. Purchase tickets in advance or on the day from Visitor Reception. Entry for visitors is from 10am via Visitor Reception. 

Adult Child*
Participants – Earlybird On sale until 2pm on 28th February £15.00 £8.00
Participants – Advance On sale from 2pm on 28th February to 2pm on 5th September £16.80 £8.50
Participants – Standard On sale from 2pm on 5th September to 2pm on 21st September £18.50 £9.00
Visitors Normal admission applies. Normal admission applies

*Children under 5 require a ticket, this can be booked online free of charge when booking your adult tickets. Child prices apply to children aged 5 – 16 inclusive. Under 5s go free.

Participant and visitor tickets will include entrance to the rest of the Beaulieu attraction, including the National Motor Museum, Palace House, Little Beaulieu, Beaulieu Abbey and its grounds and gardens

You will not receive a pdf attachment with your email, as your tickets are included within the email sent to you. If you “Download all pictures” within the email, you will see your unique barcode which will be scanned upon arrival.

Complimentary carer tickets are available for participants if required, please complete your order online for your participant tickets and email us on events@beaulieu.co.uk with your booking reference and we can add a carer onto your booking for you. Proof of eligibility is required in conjunction with all carer tickets, such as Compass Cards, PIP Letters or Blue Badges. Please note, there’s is no further discount for concessionary tickets as participant tickets are already discounted from our general admission tickets. 


VEHICLE ENTRY

Entry with your BMW is from 9am – 2pm.

Please make sure you have printed or downloaded your ticket (as signal can be limited on site) ready to be scanned on arrival.

Please do not arrive early for our Simply rallies as no facilities will be open prior to 9am.

Cars cannot leave and re-enter the grounds for the Simply rallies.


People’s Choice Awards

The People’s Choice Award will take place at 2pm on the arena where the top 3 cars, as voted for by the public, will receive prizes.

To vote for your favourite car make sure to head to the voting station by the arena. Voting closes at 1pm. Winners must be with their vehicle at 1.30pm to be notified of winning.

People's Choice Awards winners Simply BMW


BRING THE CLUB!

We will be accepting club bookings again in 2025, if you wish to reserve an area for your club to park together within the event then please email events@beaulieu.co.uk with the following information:

  • Club Name
  • Club Organiser
  • Club Organiser contact details (telephone number and email address)
  • Expected number of vehicles (clubs must reach a minimum of 10 vehicles to qualify for a club stand, final numbers required 2 weeks prior to event)
  • Any special requests/requirements

Please note, club spaces are only reserved until 10.30am, after which the area will be used for general participant parking. Club bookings must be received at least 2 weeks in advance of the event in order to reserve a dedicated parking area.

COMING WITH FRIENDS

If you wish to park up alongside your friends, you must all arrive together with individual tickets as we are unable to reserve adjacent spaces for later arrivals.

Only one e-ticket is produced per order, this will only cover participants arriving in one vehicle. If you are being joined by friends in separate vehicles, please ensure you make separate orders.


Exhibit with us

Join us as an exhibitor at this Simply event to showcase your products to an audience of motoring enthusiasts!

Stand spaces are 4m front by 5m depth and include 1 vehicle pass and 2 entrance wristbands. All items, including gazebos and vehicles, must fit within your stand space*. Multiple stands can be purchased to create a larger stand space if needed. All bookings must be received by 2pm the Friday before the event.

To exhibit at this event, please download and complete the booking form and email events@beaulieu.co.uk.

For terms and conditions click here and for FAQs click here.

*Parking is available a short distance from the stand space for any vehicles/trailers that do not fit within the space. Stand spaces are adjacent to stallholders with a 1m gap between stalls, as such, please ensure you are able to drive into the space if the vehicle is to remain on site as we cannot guarantee your exact stand position.

Exhibitors at Beaulieu Simply Events


DRIVING IN THE NEW FOREST

We are very lucky to be located in the heart of the New Forest, however this does offer up some unique hazards on the roads that require extra care as detailed in the Highway Code.

Please drive carefully and responsibly when attending our events and be aware of free-roaming animals and cyclists on the roads.

Due to the close proximity of our neighbours, please be respectful when entering and leaving the event.


KEEP IN TOUCH

For updates on this event and others like it, follow us on our FacebookInstagram and Twitter pages, or join our mailing list to receive our monthly e-newsletters and more.


Watch the video

This video contains footage from a previous Simply BMW.


Was great fun to take part in my first Simply BMW event, great turn out and absolutely stunning cars on display.